With the philosophy “less is more”, OYOY produces clean, Scandinavian design with Japanese influences. The designs are playful and colorful, and are appreciated by young and old! The Danish brand OYOY was founded by Lotte Fynboe in 2012 with a vision to create quality products with focus on design, function, color and qualitative materials. Lotte herself is a furniture designer by trade, and it is she herself who designs all products. The brand’s name was inspired by the Danish airplanes that have carried the signature OY since 1929.